Services
Business Design
Design new experiences centered around user understanding, shaping the value proposition of businesses
We paint an overall picture of the user experience, generating ideas for features and measures that could be implemented without being bound by the constraints of existing structures. We accomplish these via research to obtain factual data. Taking into account the feasibility from both business and technical perspectives, we assist in formulating roadmaps and conceptualizing architectures for services and products.
Customer Experience
Improvement
Clarify the usage of existing services and implement improvements toward the ideal state
Through user research and analysis of usage data, we bridge the gap between user needs and their experiences in existing services, redefining the user experience. We identify necessary functions throughout the entire process, from users’ awareness of the service to its usage along with post-release support. We formulate development structures and plans for continuous improvement of the service through post-release analysis.
MVV Design
Identify the strengths of services and businesses, and define the direction to pursue
We define the vision of companies and businesses, formulating concepts that will serve as a foundation for future initiatives and new operations. In addition to providing guidance for business development decisions and employee work ethics, we plan and implement measures to communicate the business direction to stakeholders both inside and outside the organization.
Employee
Experience Design
Understand user interactions, business processes and company culture to define a better employee experience
We conduct multifaceted research on both existing operations and the people involved to define the ideal employee experience, taking into account not only the productivity aspects but also the psychological aspects of working in an organization. We support the UI/UX development for operational systems and design work environments to improve the employee experience and enable employees to yield results independently.
Branding
Shape the brand's identity and values to foster connections with users
We design communication strategies that accurately convey the brand value by reflecting the characteristics of the company, product or service, as well as grasping target customers and users. We provide services ranging from formulating brand concepts to designing logos, visual identities, design systems and content design.
Design Ops
Support business growth through continuous service improvement
We will be the driving force behind continuous service operations and commit to medium and long-term business growth. Not only that, We will also help you plan and implement an improvement cycle that includes analyzing service usage, creating improvement measures from the user's perspective, implementing functions, and verifying its effectiveness, as well as building the structure and system necessary to achieve this.
